Lesson plan
AppleMasters
AppleMasters was a group of selected people from all over the world who used and endorsed the Apple Macintosh computer. According to Apple, AppleMasters were "an international group of educators, artists, designers, writers, producers, architects, inventors, scientists, business leaders, humanitarians, musicians, athletes, and others who think different." Members would be invited to events and workshops to explore creative new ways to use emerging Apple technology - like digital video or CD-ROMs. Later as part of Apple's "Think Different" advertising campaign, Apple would use the members in various forms of advertising - including company events and commercials. In return, Apple would reimburse the members with free computers, technical support for new ideas, and use of other Apple branded equipment. The more active members included Sinbad, Herbie Hancock, James Woods, Gregory Hines, and Bryan Adams. A list of active members and alumni was included on Apple's website.
Article summary
AppleMasters was a group of selected people from all over the world who used and endorsed the Apple Macintosh computer. According to Apple, AppleMasters were "an international group of educators, artists, designers, writers, producers, architects, inventors, scientists, business leaders, humanitarians, musicians, athletes, and others who think different." Members would be invited to events and workshops to explore creative new ways to use emerging Apple technology - like digital video or CD-ROMs. Later as part of Apple's "Think Different" advertising campaign, Apple would use the members in various forms of advertising - including company events and commercials. In return, Apple would reimburse the members with free computers, technical support for new ideas, and use of other Apple branded equipment. The more active members included Sinbad, Herbie Hancock, James Woods, Gregory Hines, and Bryan Adams. A list of active members and alumni was included on Apple's website.
Key claims
No claims recorded.
Discussion questions
- Summarise the article in your own words. Which single claim would you verify first, and why?
- Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
- If two sources disagreed about one of these facts, what would you need in order to trust one over the other?
Bibliography
No sources recorded.
Key claims and bibliography are generated from the same tracked claims and sources as the article page.