Lesson plan

BuzzFeed

BuzzFeed, Inc. is an American Internet media, news, and entertainment company with a focus on digital media. Based in New York City, BuzzFeed was founded in 2006 by Jonah Peretti and John S. Johnson III to focus on tracking viral content. Originally known for online quizzes, "listicles," and pop culture articles, the company has grown into a global media and technology company across several subsidiary publications, providing coverage on a variety of topics including politics, DIY, animals, and business. BuzzFeed generates revenue through native advertising, a strategy that helps increase the likelihood of viewers reading through the content of advertisements. In late 2011, BuzzFeed hired Ben Smith of Politico as editor-in-chief, to expand the site into long-form journalism and reportage under the BuzzFeed News banner. After years of investment in investigative journalism, by 2021 BuzzFeed News had won the National Magazine Award, the George Polk Award, and the Pulitzer Prize, and was nominated for the Michael Kelly Award. BuzzFeed News later moved to its own domain rather than existing as a section of the main BuzzFeed website. On April 20, 2023, Peretti announced that BuzzFeed would be shuttering BuzzFeed News and focusing its news efforts into HuffPost, laying off about 180 workers.…

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Article summary

BuzzFeed, Inc. is an American Internet media, news, and entertainment company with a focus on digital media. Based in New York City, BuzzFeed was founded in 2006 by Jonah Peretti and John S. Johnson III to focus on tracking viral content. Originally known for online quizzes, "listicles," and pop culture articles, the company has grown into a global media and technology company across several subsidiary publications, providing coverage on a variety of topics including politics, DIY, animals, and business. BuzzFeed generates revenue through native advertising, a strategy that helps increase the likelihood of viewers reading through the content of advertisements. In late 2011, BuzzFeed hired Ben Smith of Politico as editor-in-chief, to expand the site into long-form journalism and reportage under the BuzzFeed News banner. After years of investment in investigative journalism, by 2021 BuzzFeed News had won the National Magazine Award, the George Polk Award, and the Pulitzer Prize, and was nominated for the Michael Kelly Award. BuzzFeed News later moved to its own domain rather than existing as a section of the main BuzzFeed website. On April 20, 2023, Peretti announced that BuzzFeed would be shuttering BuzzFeed News and focusing its news efforts into HuffPost, laying off about 180 workers.…

Key claims

  1. date of foundation: 2006 — source: Wikipedia · confidence 0.95
  2. date of foundation: 2006 — source: Wikipedia · confidence 0.95
  3. employees: 1,700 employees — source: Wikipedia · confidence 0.95
  4. employees: 200 employees — source: Wikipedia · confidence 0.95
  5. employees: 100 employees — source: Wikipedia · confidence 0.95
  6. publication date: 2019 — source: Wikipedia · confidence 0.95
  7. release date: 2025 — source: Wikipedia · confidence 0.95
  8. release date: 2022-09-23 — source: Wikipedia · confidence 0.95

Discussion questions

  1. Summarise the article in your own words. Which single claim would you verify first, and why?
  2. The record states that the date of foundation is "2006". What evidence would count against this claim?
  3. The record states that the date of foundation is "2006". What evidence would count against this claim?
  4. The record states that the employees is "1,700 employees". What evidence would count against this claim?
  5. The record states that the employees is "200 employees". What evidence would count against this claim?
  6. The record states that the employees is "100 employees". What evidence would count against this claim?
  7. The record states that the publication date is "2019". What evidence would count against this claim?
  8. The record states that the release date is "2025". What evidence would count against this claim?
  9. The record states that the release date is "2022-09-23". What evidence would count against this claim?
  10. Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
  11. If two sources disagreed about one of these facts, what would you need in order to trust one over the other?

Bibliography

  1. Wikipedia https://en.wikipedia.org/w/index.php?oldid=1376783206

Key claims and bibliography are generated from the same tracked claims and sources as the article page.