IBOPE

The Brazilian Institute of Public Opinion and Statistics (IBOPE based on the Portuguese language name, Instituto Brasileiro de Opinião Pública e Estatística) is a Brazilian originated market research company. IBOPE provides data on media consumption and advertising investment across all Latin America. Established in 1942¹, the name IBOPE is listed in the Brazilian dictionary as a synonym of audience ratings research.

The Brazilian Institute of Public Opinion and Statistics (IBOPE based on the Portuguese language name, Instituto Brasileiro de Opinião Pública e Estatística) is a Brazilian originated market research company. IBOPE provides data on media consumption and advertising investment across all Latin America. Established in 1942, the name IBOPE is listed in the Brazilian dictionary as a synonym of audience ratings research.

Top-rated programs

This table lists all the TV shows with the highest average household IBOPE rating for each television season. The program with the all-time highest average rating is in bold text Sports programs have italicized rating numbers Two or more programs tie for highest average IBOPE rating in the same season

Legacy Divisions

IBOPE Inteligência supplied market, behavior, brand, public opinion and internet research, used by clients to develop business strategies in organization, marketing and products development. Additionally, many organizations use research to broaden innovation. IBOPE Educação was in the market of executive education, training professionals involved in strategic decision making. It integrated in its academic content current and exclusive information from the Group, maximizing the potential of contributions to achieving results. And IBOPE Ambiental was a business unit performing in the environmental area with services aimed at environmental sustainability

Text derived from https://en.wikipedia.org/w/index.php?oldid=1371689755 under CC BY-SA 4.0; modifications have been made.