Netconcepts

Article summary

Netconcepts is a web marketing and web development agency founded by Stephan Spencer and headquartered in Madison, Wisconsin. Netconcepts specializes in SEO for Fortune 500 ecommerce companies and major media brands. Netconcepts was acquired in January 2010 by Covario, which was then the nation's largest independent SEM (search engine marketing) and SEO (search engine optimization) solutions provider, offering both software and marketing services for paid and organic search management. Covario was itself acquired in 2014 by Dentsu Aegis, a multinational media and digital marketing communications company. Netconcepts was relaunched in 2021 when the name became available again.

Key claims

1. date of foundation: 2008 — source: Wikipedia · confidence 0.95
2. release date: 2006 — source: Wikipedia · confidence 0.95

Discussion questions

1. Summarise the article in your own words. Which single claim would you verify first, and why?
2. The record states that the date of foundation is "2008". What evidence would count against this claim?
3. The record states that the release date is "2006". What evidence would count against this claim?
4. Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
5. If two sources disagreed about one of these facts, what would you need in order to trust one over the other?

Bibliography

1. Wikipedia https://en.wikipedia.org/w/index.php?oldid=1348916165