Serato
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Serato (stylized in all lowercase; ) is a music software company founded in 19981 in Auckland, New Zealand by Steve West and AJ Bertenshaw.
Serato (stylized in all lowercase; ) is a music software company founded in 1998 in Auckland, New Zealand by Steve West and AJ Bertenshaw.
History
West and Bertenshaw met in computer science class at the University of Auckland. When West created an algorithm that could change the tempo of a recorded track without changing its pitch, Bertenshaw realized the opportunity to build upon the idea. The first published product, "Pitch 'n Time", which built on the original audio manipulation concept, was pitched to various companies like Pioneer and Sony but failed to gain traction with the music side of the industry. However, the idea was received more positively in Hollywood, where it quickly became useful editing tool for filmmakers.
Software
References
External links
Official site Pyro app
Text derived from https://en.wikipedia.org/w/index.php?oldid=1365746307 under CC BY-SA 4.0; modifications have been made.