Lesson plan
Timotei
Timotei is a shampoo brand owned by Unilever. The name Timotei comes from the Finnish word for a wild grass called timothy (timotei in Finnish). The Timotei brand was conceived and designed by Lintas Helsinki in Finland. Timotei shampoo was launched in the early 1980s, but some countries only sold Timotei for a short period. The tagline was 'So mild you can wash your hair as often as you like'.
Article summary
Timotei is a shampoo brand owned by Unilever. The name Timotei comes from the Finnish word for a wild grass called timothy (timotei in Finnish). The Timotei brand was conceived and designed by Lintas Helsinki in Finland. Timotei shampoo was launched in the early 1980s, but some countries only sold Timotei for a short period. The tagline was 'So mild you can wash your hair as often as you like'.
Key claims
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Discussion questions
- Summarise the article in your own words. Which single claim would you verify first, and why?
- Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
- If two sources disagreed about one of these facts, what would you need in order to trust one over the other?
Bibliography
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Key claims and bibliography are generated from the same tracked claims and sources as the article page.