High-touch
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High-touch refers to the involvement of personal attention and service. In business, the term often refers to situations where trust between the customer and employed individual(s) is necessary. High-touch areas include: medicine, wealth management, reference desk, real estate, and legal. Stock trading done by humans, as opposed to automated trading or using online brokers, is also referred to as high-touch.
High-touch refers to the involvement of personal attention and service. In business, the term often refers to situations where trust between the customer and employed individual(s) is necessary. High-touch areas include: medicine, wealth management, reference desk, real estate, and legal. Stock trading done by humans, as opposed to automated trading or using online brokers, is also referred to as high-touch.
Text derived from https://en.wikipedia.org/w/index.php?oldid=1334054975 under CC BY-SA 4.0; modifications have been made.