Lesson plan

High-touch

High-touch refers to the involvement of personal attention and service. In business, the term often refers to situations where trust between the customer and employed individual(s) is necessary. High-touch areas include: medicine, wealth management, reference desk, real estate, and legal. Stock trading done by humans, as opposed to automated trading or using online brokers, is also referred to as high-touch.

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Article summary

High-touch refers to the involvement of personal attention and service. In business, the term often refers to situations where trust between the customer and employed individual(s) is necessary. High-touch areas include: medicine, wealth management, reference desk, real estate, and legal. Stock trading done by humans, as opposed to automated trading or using online brokers, is also referred to as high-touch.

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Discussion questions

  1. Summarise the article in your own words. Which single claim would you verify first, and why?
  2. Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
  3. If two sources disagreed about one of these facts, what would you need in order to trust one over the other?

Bibliography

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Key claims and bibliography are generated from the same tracked claims and sources as the article page.