Lesson plan
Nuestro
Nuestro was the first nationally published, monthly, general-interest magazine, in English, for and about Latinos in the United States. Until this time only "special interest" magazines for Latinos existed and were written in Spanish. Latinos were an untapped and highly lucrative market. Census statistics showed that 76% of the Latino population was either bilingual or monolingual English. Philip H. Dougherty wrote: "Unlike all the other publications aimed at this market (estimated at from 2.6 million to 3.2 million households with an annual income of some $30 billion) Nuestro will be virtually entirely in English except for a brief Spanish synopsis preceding major features." Nuestro means "Ours" in Spanish. It was conceived by businessman Daniel Lopez. In 1972 he started Nuestro Grafico Inc., in Washington with $650 in seed money ($500 from Joan Gramatte, co-owner and art director, while $150 came from Lopez).
Article summary
Nuestro was the first nationally published, monthly, general-interest magazine, in English, for and about Latinos in the United States. Until this time only "special interest" magazines for Latinos existed and were written in Spanish. Latinos were an untapped and highly lucrative market. Census statistics showed that 76% of the Latino population was either bilingual or monolingual English. Philip H. Dougherty wrote: "Unlike all the other publications aimed at this market (estimated at from 2.6 million to 3.2 million households with an annual income of some $30 billion) Nuestro will be virtually entirely in English except for a brief Spanish synopsis preceding major features." Nuestro means "Ours" in Spanish. It was conceived by businessman Daniel Lopez. In 1972 he started Nuestro Grafico Inc., in Washington with $650 in seed money ($500 from Joan Gramatte, co-owner and art director, while $150 came from Lopez).
Key claims
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Discussion questions
- Summarise the article in your own words. Which single claim would you verify first, and why?
- Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
- If two sources disagreed about one of these facts, what would you need in order to trust one over the other?
Bibliography
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Key claims and bibliography are generated from the same tracked claims and sources as the article page.