Lesson plan
Wunderman
Wunderman was a New York City-based global digital agency. It was part of Young & Rubicam Brands and a member of international advertising group WPP Group ( ). On November 26, 2018, WPP announced it was merging Wunderman with ad agency J. Walter Thompson to form Wunderman Thompson, and the merger was formalized in February 2019.
Article summary
Wunderman was a New York City-based global digital agency. It was part of Young & Rubicam Brands and a member of international advertising group WPP Group ( ). On November 26, 2018, WPP announced it was merging Wunderman with ad agency J. Walter Thompson to form Wunderman Thompson, and the merger was formalized in February 2019.
Key claims
No claims recorded.
Discussion questions
- Summarise the article in your own words. Which single claim would you verify first, and why?
- Which claim in this article is most likely to be revised as the sources update? How would you check its current status?
- If two sources disagreed about one of these facts, what would you need in order to trust one over the other?
Bibliography
No sources recorded.
Key claims and bibliography are generated from the same tracked claims and sources as the article page.